![](https://cdn.myportfolio.com/a7d4689b-d998-4b6a-8ca1-34d6e33d0721/3aa9ec7d-33c2-40f5-baff-35b902491110_rw_1920.png?h=1430225d4f25952db10790619972599e)
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![](https://cdn.myportfolio.com/a7d4689b-d998-4b6a-8ca1-34d6e33d0721/fd39861f-57ca-4db1-9c15-3832f28b55cf_rw_1920.png?h=2e02a471cc1bada585d9c0bb68a8b77f)
![](https://cdn.myportfolio.com/a7d4689b-d998-4b6a-8ca1-34d6e33d0721/a38e5fec-6494-4df8-8d11-62be0607d78d_rw_1920.png?h=eb8f3c0c969d1dc4d6c70732befdc4a1)
![](https://cdn.myportfolio.com/a7d4689b-d998-4b6a-8ca1-34d6e33d0721/9e670fe3-0247-439c-9da0-fd8321f5f3bb_rw_1920.png?h=bdadbe947bf8636a495943fdbe1aa88d)
![](https://cdn.myportfolio.com/a7d4689b-d998-4b6a-8ca1-34d6e33d0721/2eeb4673-3b53-4a72-944c-918697d9894d_rw_1920.png?h=7a2bcc7c25a320da92a1eb43cbb900c0)
![](https://cdn.myportfolio.com/a7d4689b-d998-4b6a-8ca1-34d6e33d0721/684cf318-e7d5-4838-ac7b-5dde15a42f57_rw_1920.png?h=44765c931aef84004d32875c1eb72772)
![](https://cdn.myportfolio.com/a7d4689b-d998-4b6a-8ca1-34d6e33d0721/9e2cca9f-9e0d-4ce9-8970-631191851293_rw_1920.png?h=f0b374d039f0fc1e13fbc6f30aac259f)
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To motivate people to participate in our promotion, we created a mechanic in which the weight of our Nestlé products were converted into money, 1g = $100 COP and with this money people could buy hundreds of appliances and accessories for the kitchen. All products of the promotion were sold in 8 days.